Glossar

Call Center Call-to-Action (CTA) Cashflow Challenger Sale Change Management Channel Management Channel Partner Charm Pricing Churn-Management Closing Coaching Cold Calling Columbo Technik (Verhandlungen) Commercial Selling Commitment Competitive Analysis Competitive Selling Consultative selling Content Marketing Contract Negotiation Conversation rate Conversion Rate Cost per Acquisition Cost per Click Cost per Lead Cost per Sale CRM CRM (Customer Relationship Management) CRM-System Cross-Selling Customer Acquisition Customer Acquisition Cost Customer Analytics Customer Base Customer Centricity Customer Engagement Customer Equity Customer Experience Customer Feedback Customer Insight Customer Journey Customer Lifetime Value Customer Loyalty Customer Profitability Customer Relationship Management Customer Relationship Marketing Customer Retention Customer Retention Management Customer Retention Rate Customer Satisfaction Customer Segmentation Customer Service Customer Success Customer Success Management Customer Success Manager Customer Support Customer Touchpoint Customer Value